behind the scenes
If you’ve ever searched for something on Google and noticed that the very first search result has a little box that says “ad,” that’s an example of Pay-Per-Click (PPC). Above the Bar, located in Gilbert, AZ manages Adwords marketing campaigns to efficiently grow your business.
PPC, adwords, SEM, or whatever initialism or term it’s being called this week, is an important aspect of any digital marketing campaign. Often working best when done hand in hand with an SEO campaign. But bidding on relevant keywords that show up in relevant search engine results pages (SERP) is only half the battle when it comes to PPC. Once your prospective customers see your ad, it will require punchy, engaging ad-copy to actually encourage a click-thru to your company’s website.
At Above the Bar Digital we have a decade’s worth of experience managing PPC campaigns and creating ad copy that your customers will want to click on when using Google, Bing, or Yahoo. We do exhaustive research to determine which keywords or keyword phrases will get you the best net returns based on your targeted audience. For example, if the business is local we target Gilbert for our Adword campaigns to clarify our target audience. This helps avoid keywords that would be a money-pit. We also do not believe in the “set it and forget it” mentality of some agencies, we want to maximize your budget, which means fine-tuning and updating what we target
It's What We Do
Not only do we provide results as a Gilbert SEO company and digital marketing agency, but we realize that true success comes from valuing your business as if it was our own. Above the Bar Digital is about raising the bar when it comes to how you and your business are treated, and how you can get found online.
In a space where there is so much anonymity and mystery, we strive to make the digital marketing landscape a little less complicated. With over 20 years of experience as a Gilbert SEO company and digital marketing agency, Above the Bar can help you connect the dots on a comprehensive marketing plan that helps your business not only succeed, but thrive.
Above the Bar, a Gilbert area SEO company and digital marketing company, provides top of the line search engine optimization services in many areas of the United States and beyond!